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FedExFamilyHouse

A little ray of sunshine on a cloudy day.

A warm, uplifting brand identity helps make FedExFamilyHouse a home away from home for out-of-town families who come to Le Bonheur Children’s Hospital for treatment. We started with a logo design which sets a cheerful tone by incorporating the Le Bonheur heart. Accompanying brand guidelines emphasize happy, family-oriented photography to ensure that collateral and related elements foster a hopeful, nurturing atmosphere within the home.

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FedExFamilyHouse building signage with logo
FedExFamilyHouse A Home Away From Home print collateral
FedExFamilyHouse bus shelter signage and Stock the House Party banner
FedExFamilyHouse Home Away from Home billboard

Oden

Your premiere B2B agency. Contact us for your marketing communication needs.

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